Privacy policy

Who We Are:
The Good Stuff Kids (TGSK LTD) operates the website [www.thegoodstuffkids.com] and is committed to protecting your privacy.

Our company details:
Name: TGSK LTD
Registered Address: Hopgrass Farm Cottage Bath Road, Stonegrove Hill, Hungerford, Berkshire, England, RG170SJ
Company Registration Number: 16688735
Contact Email: info@thegoodstuffkids.com
Phone Number: +44795 8110720

We are registered with the Information Commissioner’s Office (ICO) as a data controller under the UK Data Protection Act. Our ICO registration number is ZC066802.
If you have any questions regarding this policy or how we use your data, contact us via the email provided above.

What Personal Data We Collect and Why We Collect It
We collect the following personal data:

Contact Information: Name, email address, phone number, and delivery address – used to create your account, communicate with you, and fulfil your orders.
Payment Information: Payment details – processed securely via Stripe, RevPay or PayPal for transactions.
Account Information: Username, password, and preferences – used to provide a personalised experience and manage your account.
Technical Data: IP address, browser type, and cookies – used for website functionality and analytics.
Transaction Data: Records of purchases or rentals – retained for legal, financial, and service improvement purposes.
Sensitive Personal Data: We do not intentionally collect sensitive personal data. If required for a specific service, we will request explicit consent.
Our legal grounds for processing data include:
Consent (e.g., subscribing to marketing emails).
Contractual necessity (e.g., processing your order).
Legitimate interests (e.g., analytics to improve our services).
Legal obligations (e.g., record-keeping for compliance).

Comments
When visitors leave comments on the site, we collect the data shown in the comments form, as well as the visitor’s IP address and browser user agent string, to help detect spam.

Media
If you upload images to our website, avoid uploading files with embedded location data (EXIF GPS), as visitors to the website can download and extract such information.

Contact Forms
When you submit inquiries via our contact forms, we collect your name, email, and message content. This data is retained for 12 months to address customer service needs and is not used for marketing unless consent is explicitly provided.

Cookies
Our website uses cookies for functionality and analytics, including:
Session cookies: For logging in and managing your cart.
Analytics cookies: To track and improve website performance.
Marketing cookies: Used by third-party services for tailored advertising.

You can manage your cookie preferences via your browser settings or by [linking to a cookie management tool]. For more details, refer to our [Cookie Policy].

Analytics
We use Google Analytics to track how visitors use our site, helping us improve the user experience.
Data Collected: IP address, browser type, device type, and usage behaviour.
Opt-out: You can opt out of Google Analytics tracking by installing the [Google Analytics Opt-Out Browser
Add-on](https://tools.google.com/dlpage/gaoptout).

Who We Share Your Data With
We share limited data with the following third-party providers to deliver our services:
RevPay, Stripe and PayPal: For secure payment processing. View their privacy policies here:
[RevPay Privacy Policy](https://www.revolut.com/privacy-policy/)
[Stripe Privacy Policy](https://stripe.com/privacy)
[PayPal Privacy Policy](https://www.paypal.com/uk/webapps/mpp/ua/privacy-full)
Royal Mail: For order deliveries.
Mailchimp: For managing email marketing (only for users who opt-in). View the [Mailchimp Privacy Policy](https://mailchimp.com/legal/privacy/).
Google Analytics: For website performance tracking.

We ensure these providers meet GDPR standards and safeguard your data.

How Long We Retain Your Data
Contact Form Entries: 12 months.
Transaction Records: 7 years for legal and tax purposes.
Analytics Records: 26 months for performance analysis.

Your Rights Over Your Data
You have the right to:
Access, correct, or delete your personal data.
Restrict or object to data processing.
Withdraw consent for marketing communications.

To exercise your rights, contact us at info@thegoodstuffkids.com.

Where Your Data Is Sent
Your data may be transferred outside the UK/EU for services provided by third parties (e.g., Mailchimp, Google).
These providers comply with GDPR standards through mechanisms like:
EU-US Privacy Shield.
Binding corporate rules or equivalent safeguards.

How We Protect Your Data
We use encryption, secure servers, and role-based access to protect your data. Regular staff training on data protection ensures compliance with best practices.

Data Breach Procedures
In the event of a data breach, we will notify affected users and report the breach to the ICO within 72 hours if required.

Contact Information
If you have privacy-related concerns, please contact:
Data Protection Officer: Natalia Keet
Email: info@thegoodstuffkids.com

Short version:

Your Privacy Rights:
Data Protection Compliance
The Good Stuff Kids takes your privacy seriously and is committed to protecting your personal data. We are registered with the Information Commissioner's Office (ICO) as a data controller under the UK Data Protection Act. Our ICO registration number is ZB687238.

If you have any questions about how we handle your data, you can contact us at info@thegoodstuffkids.com or consult the ICO’s website for more information about your data protection rights.